IIMT Logo

IIMT Campus Library
Online Public Access Catalogue (OPAC)

Library Interior

Welcome to Our Library

Discover a world of knowledge in our peaceful reading environment

Book Collection

Explore Our Collection

Our specialized shelves feature essential texts and latest publications in professional education and technology innovation

Study Area

Study Spaces

Modern facilities with comfortable seating and free Wi-Fi

Book Collection

Peer Learning Zone

Exchange ideas in our discussion-friendly areas equipped with modern technology and comfortable seating arrangements

Contemporary Services Marketing Management : A Reader (Record no. 92)

MARC details
000 -LEADER
fixed length control field 00516nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250123s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030990351
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number CON
245 #0 - TITLE STATEMENT
Title Contemporary Services Marketing Management : A Reader
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc The Dryden Press,
Date of publication, distribution, etc 1997
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 537p.;
Dimensions 24cm
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Services Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hogg, Gillian
Relator term Ed.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gabbott, Mark
Relator term Ed.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Materials
Holdings
Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Lost status Source of classification or shelving scheme Koha item type Withdrawn status Presence of Item
    Lending Collection IIMT Library IIMT Library 3rd Floor 12/01/2024   658.8 CON 0000058 01/29/2025 01/29/2025   Dewey Decimal Classification Lending Materials   Yes