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Analysis for Strategic Marketing
Material type:
TextPublication details: New York : Addison-Wesley Longman, 1998Description: xiii, 514p.; 23cmISBN: - 0321001982
- 658.8 RAO
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Lending Materials
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IIMT Library 3rd Floor | Lending Collection | 658.8 RAO (Browse shelf(Opens below)) | Available | 0000044 |
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| 658.8 MOO Marketing That Works in India | 658.8 PAR Strategic Marketing Management : A Means-end Approach | 658.8 PRI Principles of Marketing | 658.8 RAO Analysis for Strategic Marketing | 658.8 ROB Direct Marketing Management | 658.8 STA Marketing Strategy : A Global Perspective | 658.8 STR E-Marketing |
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