Trout, Jack <br/><br/>
Trout on Strategy : Capturing Mindshare, Conquering Markets 

 - New Delhi :  Tata McGraw-Hill Publishing Company Limited,  2004 
 - xiv, 159.;  20cm 
<br/><br/><label>ISBN: </label>0070587604 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>Strategic Planning<br/>Success in Business
<br/><br/><label>Dewey Class. No.: </label>658.4012  / TRO