Trout, Jack <br/><br/>
Differentiate or Die : Survival in Our Era of Killer Competition 

 - Chennai :  EastWest Books (Madras) Pvt. Ltd.,  2000 
 - x, 236p.;  21cm 
<br/><br/><label>ISBN: </label>8186852913 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Competition<br/>Competitive Advantage<br/>Marketing Strategy
<br/><br/><label>Dewey Class. No.: </label>658.8  / TRO