Rackham, Neil
The SPIN Selling Fieldbook : Practical Tools, Methods, Exercises and Resources
- New Delhi : Tata McGraw-Hill Publishing Company Limited, 1996
- xii, 206p.; ill. 23cm
0070594163
Selling--Handbook, Manuals, etc.
Sales Promotion--Handbook, Manuals, etc.
658.85 / RAC