Hawkins, Del I. <br/><br/>
Consumer Behavior : Implications for Marketing Strategy 

 - 6th. Ed.; 
 - Chicago :  IRWIN,  1995 
 - xix, 649p.;  Col.ill.  26cm 
<br/><br/><label>ISBN: </label>0256139725 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior<br/>Marketing Surveys
<br/><br/><label>Dewey Class. No.: </label>658.8  / HAW