<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[IIMT Campus Library Search for 'su:&quot;Marketing Management &quot;']]> </title> <!-- prettier-ignore-start --> <link> https://library.iimt.edu.lk/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Marketing%20Management%20%22&#38;sort_by=relevance&#38;format=rss </link> <!-- prettier-ignore-end --> <atom:link rel="self" type="application/rss+xml" href="https://library.iimt.edu.lk/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Marketing%20Management%20%22&#38;sort_by=relevance&#38;format=rss" /> <description> <![CDATA[ Search results for 'su:&quot;Marketing Management &quot;' at IIMT Campus Library]]> </description> <opensearch:totalResults>10</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="https://library.iimt.edu.lk/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Marketing%20Management%20%22&#38;sort_by=relevance&#38;format=opensearchdescription" /> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dsu%253A%2522Marketing%2520Management%2520%2522" startPage="" /> <item> <title> Cases in Marketing Management and Strategy : An Asia-Pacific Perspective </title> <dc:identifier>ISBN:0135770572</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=88</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0135770572.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Quelch, John A..<br /> Singapore : Prentice-Hall, Inc., 1996 .<br /> xi, 507p.; 23cm.<br /> 0135770572 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=88">Place hold on <em>Cases in Marketing Management and Strategy : An Asia-Pacific Perspective</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=88</guid> </item> <item> <title> Contemporary Services Marketing Management : A Reader </title> <dc:identifier>ISBN:0030990351</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=92</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0030990351.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> London : The Dryden Press, 1997 .<br /> xiv, 537p.; 24cm.<br /> 0030990351 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=92">Place hold on <em>Contemporary Services Marketing Management : A Reader</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=92</guid> </item> <item> <title> Marketing That Works in India </title> <dc:identifier>ISBN:9789332551527</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=93</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/9332551529.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Moorthi, Y.L.R..<br /> India : Pearson India Education Services Pvt. Ltd., 2015 .<br /> 244p.; 23cm.<br /> 9789332551527 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=93">Place hold on <em>Marketing That Works in India</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=93</guid> </item> <item> <title> Basic Marketing : A Managerial Approach </title> <dc:identifier>ISBN:0256025339</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=94</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0256025339.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Mccrathy, Jerome E. .<br /> Homewood : Richard D. Irwin, Inc., 1981 .<br /> xix, 762p.; 24cm.<br /> 0256025339 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=94">Place hold on <em>Basic Marketing : A Managerial Approach</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=94</guid> </item> <item> <title> Marketing Strategy and Management </title> <dc:identifier>ISBN:0333748565</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1788</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0333748565.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Baker, Michael J..<br /> London : Macmillan, 2000 .<br /> xxvi, 542p.; 24cm.<br /> 0333748565 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=1788">Place hold on <em>Marketing Strategy and Management</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1788</guid> </item> <item> <title> Trout on Strategy : Capturing Mindshare, Conquering Markets </title> <dc:identifier>ISBN:0070587604</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1799</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0070587604.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Trout, Jack.<br /> New Delhi : Tata McGraw-Hill Publishing Company Limited, 2004 .<br /> xiv, 159.; 20cm.<br /> 0070587604 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=1799">Place hold on <em>Trout on Strategy : Capturing Mindshare, Conquering Markets</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1799</guid> </item> <item> <title> Strategic Marketing Management : A Means-end Approach </title> <dc:identifier>ISBN:0071372229</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1828</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071372229.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Parry, Mark E..<br /> New York : McGraw-Hill, Inc., 2001 .<br /> ix, 275p.; 23cm.<br /> 0071372229 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=1828">Place hold on <em>Strategic Marketing Management : A Means-end Approach</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1828</guid> </item> <item> <title> Marketing Management : An Asian Perspective </title> <dc:identifier>ISBN:0131001353</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1847</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0131001353.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kotler, Philip.<br /> Singapore : Prentice-Hall, Inc., 2003 .<br /> xxv, 771p.; 26cm.<br /> 0131001353 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=1847">Place hold on <em>Marketing Management : An Asian Perspective</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1847</guid> </item> <item> <title> Marketing Management : A Value-Based Approach </title> <dc:identifier>ISBN:0470800968</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1920</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0470800968.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Whitwell, Gregory.<br /> Milton : John Wiley &amp; Sons Australia, Ltd., 2003 .<br /> xvi, 455p.; 25cm.<br /> 0470800968 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=1920">Place hold on <em>Marketing Management : A Value-Based Approach</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1920</guid> </item> <item> <title> Global Marketing : Foreign Entry, Local Marketing and Global Management </title> <dc:identifier>ISBN:0073658634</dc:identifier> <!-- prettier-ignore-start --> <link>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1961</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0073658634.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Johansson, Johny K..<br /> Boston : Irwin-Mcgraw-Hall, 2000 .<br /> xx, 604p.; 28cm.<br /> 0073658634 </p> ]]> <![CDATA[ <p> <a href="https://library.iimt.edu.lk/cgi-bin/koha/opac-reserve.pl?biblionumber=1961">Place hold on <em>Global Marketing : Foreign Entry, Local Marketing and Global Management</em></a> </p> ]]> </description> <guid>https://library.iimt.edu.lk/cgi-bin/koha/opac-detail.pl?biblionumber=1961</guid> </item> </channel> </rss>
