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Cases in Marketing Management and Strategy : An Asia-Pacific Perspective (Record no. 88)

MARC details
000 -LEADER
fixed length control field 00507nam a2200181Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250123s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135770572
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number CAS
100 ## - PERSONAL NAME (AUTHOR)
Personal name Quelch, John A.
245 #0 - TITLE STATEMENT
Title Cases in Marketing Management and Strategy : An Asia-Pacific Perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Singapore :
Name of publisher, distributor, etc Prentice-Hall, Inc.,
Date of publication, distribution, etc 1996
300 ## - PHYSICAL DESCRIPTION
Extent xi, 507p.;
Other physical details ill.
Dimensions 23cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Leong, Siew Meng
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Materials
Holdings
Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Lost status Source of classification or shelving scheme Koha item type Withdrawn status Presence of Item
    Lending Collection IIMT Library IIMT Library 3rd Floor 12/01/2024   658.8 CAS 0000054 01/29/2025 01/29/2025   Dewey Decimal Classification Lending Materials   Yes