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Trout on Strategy : Capturing Mindshare, Conquering Markets
Material type:
TextPublication details: New Delhi : Tata McGraw-Hill Publishing Company Limited, 2004Description: xiv, 159.; 20cmISBN: - 0070587604
- 658.4012 TRO
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Lending Materials
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IIMT Library 3rd Floor | Lending Collection | 658.4012 TRO (Browse shelf(Opens below)) | Available | 0000214 |
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